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<channel>
	<title>The Growing Edge &#187; Sustainable Soil</title>
	<atom:link href="http://www.growingedge.com/category/sustainable_soil/feed" rel="self" type="application/rss+xml" />
	<link>http://www.growingedge.com</link>
	<description>Sustainable garden news, media, links and commentary for growers that are growing on the cutting edge.</description>
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			<item>
		<title>How Ag Impacts Global Climate Change</title>
		<link>http://www.growingedge.com/how-ag-impacts-global-climate-change</link>
		<comments>http://www.growingedge.com/how-ag-impacts-global-climate-change#comments</comments>
		<pubDate>Fri, 20 Nov 2009 07:05:42 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Farm/Garden Politics]]></category>
		<category><![CDATA[Farming & Agriculture]]></category>
		<category><![CDATA[Organics]]></category>
		<category><![CDATA[Sustainable Farming]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[sustainable gardening]]></category>
		<category><![CDATA[Locavore]]></category>
		<category><![CDATA[organic gardening]]></category>
		<category><![CDATA[organic produce]]></category>
		<category><![CDATA[sustainable agriculture]]></category>
		<category><![CDATA[Sustainable garden]]></category>
		<category><![CDATA[vegetables]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=12154</guid>
		<description><![CDATA[Collin Dunn writes on Treehugger.com,
Sure, agriculture provides us with the food we all eat every day. But do you know how those agricultural practices impact global warming? Turns out there&#8217;s some pretty big impacts, on both the sustainable and industrial sides of the equation; employing sustainable practices, like organic agriculture, has huge potential to help [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.growingedge.com/how-ag-impacts-global-climate-change/agimpactsclimatechange" rel="attachment wp-att-12155"><img src="http://www.growingedge.com/wp-content/uploads/2009/11/agimpactsclimatechange.jpg" alt="agimpactsclimatechange" title="agimpactsclimatechange" width="300" height="215" class="alignright size-full wp-image-12155" /></a>Collin Dunn writes on Treehugger.com,</p>
<blockquote><p>Sure, agriculture provides us with the food we all eat every day. But do you know how those agricultural practices impact global warming? Turns out there&#8217;s some pretty big impacts, on both the sustainable and industrial sides of the equation; employing sustainable practices, like organic agriculture, has huge potential to help in the fight against global warming, and maintaining the status quo with widespread industrial agricultural practices will continue to be terribly detrimental for the climate. Dig deeper to learn more about the ways agriculture impacts global warming.</p></blockquote>
<p>Click <strong><a href="http://www.treehugger.com/files/2009/11/6-ways-agriculture-impacts-global-warming.php"target=_"blank">HERE</a></strong> to read the rest of the story.<br />
Photo credit: benketaro&#8217;s Flickr <strong><a href="http://www.flickr.com/photos/misskei/544452105/"target=_"blank">photostream</a></strong></p>
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		<item>
		<title>Black Soldier Flies, Their Grubs And The BioPod</title>
		<link>http://www.growingedge.com/black-soldier-flies-their-grubs-and-the-biopod</link>
		<comments>http://www.growingedge.com/black-soldier-flies-their-grubs-and-the-biopod#comments</comments>
		<pubDate>Fri, 20 Nov 2009 03:27:58 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Compost]]></category>
		<category><![CDATA[Organics]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[sustainable gardening]]></category>
		<category><![CDATA[Soil-food-web]]></category>
		<category><![CDATA[Sustainable garden]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=12164</guid>
		<description><![CDATA[I stumbled upon this blog dedicated to composting with black soldier fly (bsf) grubs while I was searching for something else. I have never heard of composting this way before. The blog says it is like composting with earthworms (verimiculture). But this blog covers all aspects of bsf composting. They also sell plug and play [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.growingedge.com/black-soldier-flies-their-grubs-and-the-biopod/blacksoldierflygrubs" rel="attachment wp-att-12171"><img src="http://www.growingedge.com/wp-content/uploads/2009/11/blacksoldierflygrubs.jpg" alt="blacksoldierflygrubs" title="blacksoldierflygrubs" width="270" height="280" class="alignleft size-full wp-image-12171" /></a>I stumbled upon this blog dedicated to composting with black soldier fly (bsf) grubs while I was searching for something else. I have never heard of composting this way before. The blog says it is like composting with earthworms (verimiculture). But <strong><a href="http://blacksoldierflyblog.com/"target=_"blank">this blog</a></strong> covers all aspects of bsf composting. They also sell plug and play bsf composter called &#8220;The BioPod&#8221; and have directions on how to build your own. Check it out.<br />
Photo credit: Blacksoldierflyblog.com</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Solarganic</title>
		<link>http://www.growingedge.com/solarganic</link>
		<comments>http://www.growingedge.com/solarganic#comments</comments>
		<pubDate>Wed, 18 Nov 2009 09:25:10 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Farm/Garden Politics]]></category>
		<category><![CDATA[Farming & Agriculture]]></category>
		<category><![CDATA[Organics]]></category>
		<category><![CDATA[Sustainable Farming]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[vegetables]]></category>
		<category><![CDATA[Locavore]]></category>
		<category><![CDATA[organic produce]]></category>
		<category><![CDATA[sustainable agriculture]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=12142</guid>
		<description><![CDATA[This grower explains why he hasn&#8217;t certified his organic farm under government sanctioned standards even though he has been growing using organic methods since the farm was started. He calls his farm&#8217;s produce solarganic. Read about Healthy Home Harvest farm in New Hampshire.
]]></description>
			<content:encoded><![CDATA[<p>This grower explains why he hasn&#8217;t certified his organic farm under government sanctioned standards even though he has been growing using organic methods since the farm was started. He calls his farm&#8217;s produce solarganic. Read about <strong><a href="http://healthyhomeharvest.com/home/solarganic/"target=_"blank">Healthy Home Harvest</a></strong> farm in New Hampshire.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Weed Management Strategies For Transitioning To Organic Farming</title>
		<link>http://www.growingedge.com/weed-management-strategies-for-transitioning-to-organic-farming</link>
		<comments>http://www.growingedge.com/weed-management-strategies-for-transitioning-to-organic-farming#comments</comments>
		<pubDate>Tue, 17 Nov 2009 22:10:21 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Farming & Agriculture]]></category>
		<category><![CDATA[Organics]]></category>
		<category><![CDATA[Sustainable Farming]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[organic produce]]></category>
		<category><![CDATA[Soil-food-web]]></category>
		<category><![CDATA[sustainable agriculture]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=12030</guid>
		<description><![CDATA[Transitioning to organic farming from conventional methods may seem a very large challenge to the farmer who has relied on chemical herbicides in the past.
A study published in Weed Science showed planting rye and timothy as cover crops in the first year of transition affected the seedling densities of three common annual weeds: lambsquarters, velvetleaf [...]]]></description>
			<content:encoded><![CDATA[<p>Transitioning to organic farming from conventional methods may seem a very large challenge to the farmer who has relied on chemical herbicides in the past.<br />
A study published in <em>Weed Science</em> showed planting rye and timothy as cover crops in the first year of transition affected the seedling densities of three common annual weeds: lambsquarters, velvetleaf and foxtail. The study also showed that individual crop rotation exerted strong influences on weed seedling densities. The most effective weed management method in the study was the full-tillage strategy with timothy as a cover crop.<br />
Click <strong><a href="http://www2.allenpress.com/pdf/wees-57-05-533-540.pdf"target=_"blank">HERE</a></strong> for a pdf file of the study.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The New Wave Of Urban Gardening</title>
		<link>http://www.growingedge.com/the-new-wave-of-urban-gardening</link>
		<comments>http://www.growingedge.com/the-new-wave-of-urban-gardening#comments</comments>
		<pubDate>Mon, 16 Nov 2009 00:07:15 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Farming & Agriculture]]></category>
		<category><![CDATA[Organics]]></category>
		<category><![CDATA[Sustainable Farming]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[sustainable gardening]]></category>
		<category><![CDATA[urban gardening]]></category>
		<category><![CDATA[vegetables]]></category>
		<category><![CDATA[Locavore]]></category>
		<category><![CDATA[organic gardening]]></category>
		<category><![CDATA[organic produce]]></category>
		<category><![CDATA[Soil-food-web]]></category>
		<category><![CDATA[sustainable agriculture]]></category>
		<category><![CDATA[Sustainable garden]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=11942</guid>
		<description><![CDATA[Makenna Goodman writes in Grist.com,
Do you dream of an organic garden, but don’t have a yard? A flock of chicks, perhaps, but don’t have a yard? Home-grown food, and lower grocery bills (but, alas, no yard!)? Dream no more, because you can have it, and without quitting your job, trading your bus pass for a [...]]]></description>
			<content:encoded><![CDATA[<p>Makenna Goodman writes in Grist.com,</p>
<blockquote><p>Do you dream of an organic garden, but don’t have a yard? A flock of chicks, perhaps, but don’t have a yard? Home-grown food, and lower grocery bills (but, alas, no yard!)? Dream no more, because you can have it, and without quitting your job, trading your bus pass for a pickup, or moving to the rural north.<br />
A new wave of farming is happening in a city near you. While true, Old MacDonald had a farm (ee-i-ee-i-o), his offspring have some urban fish to fry. They’re working off loans, and can’t necessarily afford a parcel of land. They’re young parents who want to save money on cherry tomatoes. They’re newlyweds paying off healthcare debt, and growing taters in their trashcan. They’re students avoiding crappy dining plans. They’re urban farmers. Plain and simple.</p></blockquote>
<p>Read Goodman&#8217;s interview with R. J. Ruppenthal, author of <em>Fresh Food From Small Spaces: The Square-Inch Gardener’s Guide to Year-Round Growing, Fermenting, and Sprouting</em> <strong><a href="http://www.grist.org/article/the-new-wave-of-urban-farming-how-to-get-fresh-food-from-small-spaces/"target=_"blank">HERE</a></strong>.</p>
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		<item>
		<title>The Dirt On Dirt; What Is Exactly In Bagged Soil?</title>
		<link>http://www.growingedge.com/the-dirt-on-dirt-what-is-exactly-in-bagged-soil</link>
		<comments>http://www.growingedge.com/the-dirt-on-dirt-what-is-exactly-in-bagged-soil#comments</comments>
		<pubDate>Sun, 15 Nov 2009 23:57:01 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Compost]]></category>
		<category><![CDATA[Organics]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[sustainable gardening]]></category>
		<category><![CDATA[urban gardening]]></category>
		<category><![CDATA[vegetables]]></category>
		<category><![CDATA[food safety]]></category>
		<category><![CDATA[Locavore]]></category>
		<category><![CDATA[organic gardening]]></category>
		<category><![CDATA[organic produce]]></category>
		<category><![CDATA[Soil-food-web]]></category>
		<category><![CDATA[Sustainable garden]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=11930</guid>
		<description><![CDATA[Susan Carpenter writes in the Los Angeles Times&#8217; blog The Realist Idealist,
In September I wrote about an unsettling incident in which I&#8217;d found high levels of lead in the chard I&#8217;d grown in a backyard planter box filled with store-bought soil. According to the head of the lab that did the testing, I shouldn&#8217;t have [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.growingedge.com/the-dirt-on-dirt-what-is-exactly-in-bagged-soil/dirtondirt" rel="attachment wp-att-11936"><img src="http://www.growingedge.com/wp-content/uploads/2009/11/dirtondirt-250x155.jpg" alt="dirtondirt" title="dirtondirt" width="250" height="155" class="alignright size-medium wp-image-11936" /></a>Susan Carpenter writes in the <em>Los Angeles Times&#8217;</em> blog <em>The Realist Idealist</em>,</p>
<blockquote><p>In September I wrote about an unsettling incident in which I&#8217;d found high levels of lead in the chard I&#8217;d grown in a backyard planter box filled with store-bought soil. According to the head of the lab that did the testing, I shouldn&#8217;t have eaten more than one-quarter pound of the leaves a day or I&#8217;d risk lead poisoning.</p></blockquote>
<p>Read the whole story <strong><a href="http://www.latimes.com/features/home/la-hm-realist7-2009nov07,0,3785087.story"target=_"blank">HERE</a></strong>. View the video below. Photo credit: <em>The Los Angeles Times</em></p>
<p>&nbsp;<embed type='application/x-shockwave-flash' salign='l' flashvars='&amp;titleAvailable=true&amp;playerAvailable=true&amp;searchAvailable=false&amp;shareFlag=N&amp;singleURL=http://latimes.vidcms.trb.com/alfresco/service/edge/content/8c158d10-540e-41e8-838e-3d1b34e8e992&amp;propName=latimes.com&amp;hostURL=http://www.latimes.com&amp;swfPath=http://latimes.vid.trb.com/player/&amp;omAccount=tribglobal&amp;omnitureServer=latimes.com' allowscriptaccess='always' allowfullscreen='true' menu='true' name='PaperVideoTest' bgcolor='#ffffff' devicefont='false' wmode='transparent' scale='showall' loop='true' play='true' pluginspage='http://www.macromedia.com/go/getflashplayer' quality='high' src='http://latimes.vid.trb.com/player/PaperVideoTest.swf' align='middle' height='450' width='300'></embed></p>
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		<slash:comments>1</slash:comments>
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		<title>Acres U.S.A. 2009 Conference</title>
		<link>http://www.growingedge.com/acres-u-s-a-2009-conference</link>
		<comments>http://www.growingedge.com/acres-u-s-a-2009-conference#comments</comments>
		<pubDate>Fri, 13 Nov 2009 08:47:09 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Farm/Garden Politics]]></category>
		<category><![CDATA[Farming & Agriculture]]></category>
		<category><![CDATA[Sustainable Farming]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[sustainable gardening]]></category>
		<category><![CDATA[urban gardening]]></category>
		<category><![CDATA[vegetables]]></category>
		<category><![CDATA[Compost]]></category>
		<category><![CDATA[food safety]]></category>
		<category><![CDATA[Locavore]]></category>
		<category><![CDATA[Mycorrhizal Fungi]]></category>
		<category><![CDATA[Nutritents]]></category>
		<category><![CDATA[organic gardening]]></category>
		<category><![CDATA[organic produce]]></category>
		<category><![CDATA[Soil-food-web]]></category>
		<category><![CDATA[sustainable agriculture]]></category>
		<category><![CDATA[Sustainable garden]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=11869</guid>
		<description><![CDATA[One of the job duties I miss so much from my now defunct job of publishing The Growing Edge on paper is attending the various agricultural and horticultural conferences that are held throughout the world. One that is coming up is the Acres U.S.A. conference in St. Paul, MN., Dec. 3rd through the 5th. There [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.growingedge.com/acres-u-s-a-2009-conference/acresusa-2" rel="attachment wp-att-11870"><img src="http://www.growingedge.com/wp-content/uploads/2009/11/acresusa-249x51.gif" alt="acresusa" title="acresusa" width="249" height="51" class="alignleft size-medium wp-image-11870" /></a>One of the job duties I miss so much from my now defunct job of publishing <em>The Growing Edge</em> on paper is attending the various agricultural and horticultural conferences that are held throughout the world. One that is coming up is the Acres U.S.A. conference in St. Paul, MN., Dec. 3rd through the 5th. There also is a trade show exhibit with the latest products available for organic and biodynamic farming and gardening.<br />
It is one of the top annual conferences for discovering and learning the latest information on organic and biodynamic farming and gardening. Go to the conference <strong><a href="http://www.acresusa.com/events/09conf/program.htm"target=_"blank">program schedule</a></strong> and see the list of speakers. Register for the conference <strong><a href="http://www.acresusa.com/events/09conf/registration.htm"target=_"blank">HERE</a></strong>. Save $25 by registering before Dec. 1st.<br />
My good friend, Jeff Lowenfels, will be one of the presenters, giving his trademark presentation on the soil food web.</p>
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		<item>
		<title>Biodynamic Wine</title>
		<link>http://www.growingedge.com/biodynamic-wine</link>
		<comments>http://www.growingedge.com/biodynamic-wine#comments</comments>
		<pubDate>Fri, 13 Nov 2009 08:05:36 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Compost]]></category>
		<category><![CDATA[Farming & Agriculture]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Sustainable Farming]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[Locavore]]></category>
		<category><![CDATA[Nutritents]]></category>
		<category><![CDATA[organic produce]]></category>
		<category><![CDATA[Soil-food-web]]></category>
		<category><![CDATA[sustainable agriculture]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=11862</guid>
		<description><![CDATA[Dr. Robert Gross, owner of Cooper Mountain Vineyards, explains how and why he converted his vineyard from conventional chemical cultivation methods to organic biodynamic methods. It all started with the birds.
 
]]></description>
			<content:encoded><![CDATA[<p>Dr. Robert Gross, owner of Cooper Mountain Vineyards, explains how and why he converted his vineyard from conventional chemical cultivation methods to organic biodynamic methods. It all started with the birds.</p>
<p><embed src="http://blip.tv/play/hK5wgainEAI%2Em4v" type="application/x-shockwave-flash" width="480" height="300" allowscriptaccess="always" allowfullscreen="true"></embed> </p>
]]></content:encoded>
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		<title>Pee Helps The Garden Grow</title>
		<link>http://www.growingedge.com/pee-helps-the-garden-grow</link>
		<comments>http://www.growingedge.com/pee-helps-the-garden-grow#comments</comments>
		<pubDate>Fri, 13 Nov 2009 07:11:00 +0000</pubDate>
		<dc:creator>Tom Alexander</dc:creator>
				<category><![CDATA[Compost]]></category>
		<category><![CDATA[Organics]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[sustainable gardening]]></category>
		<category><![CDATA[vegetables]]></category>
		<category><![CDATA[Nutritents]]></category>
		<category><![CDATA[organic gardening]]></category>
		<category><![CDATA[Soil-food-web]]></category>
		<category><![CDATA[Sustainable garden]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=11838</guid>
		<description><![CDATA[At night, I go out in the backyard and pee on the lawn to save on water when I flush the toilet. I can see how good of a fertilizer it is since I have these lush, dark green patchwork areas in the lawn where I pee. This may be more than you want to [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.growingedge.com/pee-helps-the-garden-grow/peegardengrow" rel="attachment wp-att-11840"><img src="http://www.growingedge.com/wp-content/uploads/2009/11/Peegardengrow.jpg" alt="Peegardengrow" title="Peegardengrow" width="226" height="170" class="alignleft size-full wp-image-11840" /></a>At night, I go out in the backyard and pee on the lawn to save on water when I flush the toilet. I can see how good of a fertilizer it is since I have these lush, dark green patchwork areas in the lawn where I pee. This may be more than you want to know but&#8230;<br />
In England, gardeners at a National Trust property in Cambridgeshire are urging people to relieve themselves outdoors to help gardens grow greener, according to the <em>BBC News</em>.<br />
To read the rest of the story, click <strong><a href="http://news.bbc.co.uk/2/hi/uk_news/england/cambridgeshire/8357134.stm">HERE</a></strong>.</p>
<p>Photo credit: BBC News</p>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>What Do Your Customers Want? Ask Them!</title>
		<link>http://www.growingedge.com/what-do-your-customers-want-ask-them</link>
		<comments>http://www.growingedge.com/what-do-your-customers-want-ask-them#comments</comments>
		<pubDate>Tue, 10 Nov 2009 14:04:55 +0000</pubDate>
		<dc:creator>Scott Kelland</dc:creator>
				<category><![CDATA[Farming & Agriculture]]></category>
		<category><![CDATA[Original Content]]></category>
		<category><![CDATA[Sustainable Farming]]></category>
		<category><![CDATA[Sustainable Soil]]></category>
		<category><![CDATA[vegetables]]></category>
		<category><![CDATA[community supported agriculture]]></category>
		<category><![CDATA[market gardening]]></category>
		<category><![CDATA[organic farming]]></category>
		<category><![CDATA[organic gardening]]></category>

		<guid isPermaLink="false">http://www.growingedge.com/?p=11689</guid>
		<description><![CDATA[My wife Suzie and I have been operating New Terra Farm for 10 years. Our &#8216;centerpiece&#8217; business is an organic market garden organized on the Community Supported Agriculture (CSA) model. The CSA model has a lot of advantages for a small farmer; early and advance cash flow, the ability to forecast demand and therefore plan [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_11690" class="wp-caption alignright" style="width: 260px"><img class="size-medium wp-image-11690" src="http://www.growingedge.com/wp-content/uploads/2009/11/Scott-Kelland-7-small-250x188.jpg" alt="Scott in the New Terra Farm Garden" width="250" height="188" /><p class="wp-caption-text">Scott in the New Terra Farm Garden</p></div>
<p>My wife Suzie and I have been operating New Terra Farm for 10 years. Our &#8216;centerpiece&#8217; business is an organic market garden organized on the Community Supported Agriculture (CSA) model. The CSA model has a lot of advantages for a small farmer; early and advance cash flow, the ability to forecast demand and therefore plan and schedule production, and (perhaps most importantly) the ability to find out what your customers want!<br />
Here&#8217;s the key: the onus of communication is on the one trying to get the message out.  You need to actively plan how and when you will communicate with your customers.<br />
We try to engage with our customers at every opportunity. For example, one of the decisions we made right from the start was to meet with every family that wanted to sign up for our CSA. We get to find out their likes and dislikes, their preferences for delivery, and also if they might want other goodies we sell.<br />
We try to collect an e-mail address at this first meeting, and put folks on the mailing list for our e-newsletter. This lets us easily keep them informed about events on the farm, promote our products, and also to provide them little bonuses like recipes for some of the more unusual veggies we grow.<br />
The final part of our &#8216;communication strategy&#8217; is our annual survey. We mail a survey to every customer at the end of the season, and include a postage-paid, self-addressed envelope for them to return it to us.<br />
We do a lot more with that survey than just ask &#8217;so, how was it for you&#8217;?  For example, when I was contemplating adding some new product lines to the farm, I first asked my existing customers if this was a product they used and might consider getting from us, and if so how much did they use. This is great first-hand market research.<br />
I also used the survey to assess my customers&#8217; &#8217;sensitivity&#8217; to the use of chemical pest controls in the garden. The vast majority of my customers  responded by saying they much preferred a few &#8216;lacy&#8217; leaves on their produce rather than ANY type of chemical, organic-approved or otherwise.<br />
As a consequence we only use passive and preventative pest control methods (e.g. row cover) and the occasional spray of dish soap and water. By the way, this has the added benefit of removing my guilt if any of my veggies look less than perfect; the customer has made the choice!<br />
Through all these means I am trying to convey to my customers that I really do care about their needs and wants; that New Terra Farm is THEIR farm, and I am just the custodian; and that the grower  and the consumer can have a mutually beneficial relationship, an actual; a &#8216;win-win&#8217; for all.<br />
Is all this communication stuff work? Without a doubt.  Does it pay off? Absolutely! I KNOW my customers have cut me a lot of slack when I have messed something up. They are a lot more tolerant and understanding of the crazy stuff that sometimes happens on small farms – e.g. the occasional mixed-up order, or late delivery. And a significant percentage of them have been with me right from the first season, even through a couple of the worst growing seasons we&#8217;ve ever seen.<br />
My advice, take every opportunity to talk to your customers, find out what they want, then deliver it. If you do that you will have a pretty good shot at success on your small farm.</p>
<p><strong>Author bio</strong><br />
Scott Kelland is the owner of award-winning New Terra Farm near Ottawa, Ontario and is the author of several books for small farmers including &#8216;Bootstrap Market Gardening&#8217; and &#8216;How to Raise Meat Chickens&#8217;. He can be contacted through his website <strong><a href="http://www.new-terra-natural-food.com/"target=_"blank">new-terra-natural-food.com</a></strong>. </p>
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